Latest posts

Top 3 Consumers Decisions in Food Purchases.

Media_httpwwwswinecas_muvgk

The Center for Food Integrity published its 2011 Consumer Trust Research (PDF link). The top three priority goals driving consumer food choices include: Safe food, affordable food for me and my family, and nutritious food. It was noted that consumers distinguish between family farmers versus commercial farmers.

There is an inverse relationship between the perception of shared values and priorities for commercial farms. Consumers fear that commercial farms will put profit ahead of principle and therefore cut corners when it comes to other priority issues. As farms continue to change in size and scale we have to overcome that bias by more effectively demonstrating our commitment to the values and priorities of consumers.

Charlie Arnot offers an introduction (audio link) to the research and its approach to organizing the data.

Dr. Tara Smith - Livestock-Associated Staphylococcus aureus: An Overview


Livestock-Associated Staphylococcus aureus: An Overview - Dr. Tara Smith, Assistant Professor, University of Iowa, from the 2011 Antibiotic Use In Food Animals conference, October 26-27, 2011, Chicago, IL, USA.

Dr. Tom Shryock - Initiatives to Ensure Public Health, Food Safety, Animal Health and Welfare


Initiatives to Ensure Public Health, Food Safety, Animal Health and Welfare of Antibiotic Use in Food Animals - Dr. Tom Shryock, Senior Research Advisor of Microbiology, Elanco Animal Health, from the 2011 Antibiotic Use In Food Animals conference, October 26-27, 2011, Chicago, IL, USA.

Dr. H. Morgan Scott - Risk Management Approaches to Antimicrobial Resistance


Risk Management Approaches to Antimicrobial Resistance in the U.S. and Abroad: Expectations, Results and Conundrums - Dr. H. Morgan Scott, Professor, Kansas State University, from the 2011 Antibiotic Use In Food Animals conference, October 26-27, 2011, Chicago, IL, USA.

Dr. Mike Lormore - Reaching Out to Consumers


Reaching Out to Consumers - Dr. Mike Lormore, Director of Dairy Veterinary Operations, Pfizer Animal Health, from the 2011 Antibiotic Use In Food Animals conference, October 26-27, 2011, Chicago, IL, USA.