BeefCast Industry

Veal Marketing With Social Media?

Audio via DairyCast

George Quackenbush, Director of Promotions for the  Michigan Beef Industry Commission, shares the vision and scope of the recently launched social media marketing campaign for veal.

Meat and Poultry Demand Ups and Downs

Jan 2012 Meyer Swine Economics

Dr. Steve Meyer, Paragon Economics, provided an update on the state of the meat and poultry markets. His main take away is that the demand continued to struggle late 2011.

The bad news is that these "annual" numbers for 2011 have been getting worse and worse as the year has progressed.

Steve reminds us that the indexes only describe how demand is changing, not why a change is occurring. He believes consumer incomes and spending was the major negative force in the domestic market in 2011.

Charts below from Paragon Economics, using USDA data.

Learn How Social Media Is Being Used by HSUS

While you may or may not like the HSUS, they do have a plan and know where they need to go. Everyone in agriculture needs to leverage this HSUS information to help advocate (aka agvocate) their agriculture, farm, and ranch story.