Alex Avery, Director of Research and Education for the Center for Global Food Issues, offers us great advice to combat several consumer misconceptions on beef and cattle production.
Jolene Griffin; Manager of Industry Communication, Dairy Management, Inc.; joins Polly Ligon O'Grady, Vice President of Weber Shandwick, to offer more insights into effective blogging and tweeting as well as other popular tools to share your story.
Polly Ligon O'Grady, Vice President of Weber Shandwick, shares how to utilize peer-to-peer communication to tell agriculture's story, reinforce and build its positive image, and counter inaccurate or uninformed online commentary about modern production practices.
Blair Boyer, Indiana FFA Secretary, explores the efforts that she and
her fellow FFA members are making to educate consumers about
agriculture at the Indiana State Fair
Dino Giacomazzi, California dairyman, has accepted the responsibility of engaging
in social media to reach, inform and educate consumers about the dairy
industry
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